Final Target operates in two complementary capacities. For most engagements we act as the direct provider of services we design, build and manage in-house (web portals, mobile applications, SEO, SEM and digital marketing). In other cases we act as an intermediary, arranging or reselling third-party products and platforms (such as hosting, domain registration, advertising networks, payment gateways and software licences) on your behalf. Where a third-party provider is involved, that provider's own terms and conditions apply to your purchase in addition to ours.
These terms set out the basis on which we accept and deliver your orders. When your order is confirmed, you enter into an agreement with us and, where applicable, with the relevant third-party supplier(s) named on your proposal or invoice.
Service Types
For project-based engagements, a single agreement covers a defined deliverable — for example a website, web portal, or mobile application — usually billed against agreed milestones.
For ongoing services such as SEO, SEM, digital marketing, maintenance, support, or hosting, work is billed on a recurring (typically monthly) basis. Where you purchase several ongoing services, each may be governed by its own service agreement.
Please note that digital marketing, SEO and SEM involve third-party platforms and search engines whose behaviour is outside our control. We commit to professional best practice, but we do not — and cannot — guarantee specific rankings, traffic volumes, conversions, or commercial outcomes. Our consultants are happy to clarify what each service does and does not cover before you commit.
Terms of Business
Except where we are clearly acting as the direct provider, we may act as an intermediary for third-party suppliers (hosting providers, advertising networks, software vendors, and similar), in which case their terms also apply to your purchase.
A binding agreement exists only once we have received your signed proposal, statement of work, or order form and/or the required payment, and we have issued written confirmation. The agreement applies to the person or entity placing the order, who accepts full responsibility for it, including the authority to bind the organisation they represent.
Your order is governed by these terms together with any applicable third-party supplier conditions, the accepted proposal or statement of work (including the agreed scope and deliverables), the invoice, and the project schedule, which may depend on you providing materials, approvals and access on time.
Personal data you provide will be shared only with relevant suppliers, sub-processors and authorities where legally required. Where data is processed or stored outside your home jurisdiction, applicable data-protection standards may differ. We process personal data in line with our Privacy Policy and applicable data-protection law, and by placing an order you consent to this processing.
Pricing & Quotations
Quotations are valid for the period stated on the proposal. Prices may be revised before the agreement is finalised due to changes in scope, third-party costs (such as licence, platform or hosting fees), taxes, or exchange-rate fluctuations. Once an agreement is confirmed, the agreed fees are fixed for the defined scope.
Advertising and media spend — for example budgets paid to Google Ads, Meta or other networks — is separate from our service fees. It is either paid by you directly to the platform or billed through us at cost, as set out in your proposal, and is not included in our management fees.
For fixed-price projects, we are not obliged to provide a line-by-line breakdown of internal component costs.
Payment
Project-based engagements require a deposit at the point of order, with the balance payable against agreed milestones or on completion as set out in the proposal.
Ongoing services such as SEO, SEM, marketing, maintenance and hosting are billed in advance on a recurring basis, with the first payment due before work begins.
If payment is not received by the due date, we may suspend work, withhold deliverables or access, and/or pause active campaigns until the account is brought up to date. Late payments may incur interest and reasonable recovery costs.
Changes to Orders
Any change you request must be submitted in writing by the person who placed the order and is subject to our acceptance and, where relevant, third-party approval. Changes may incur a change or rework fee plus any additional third-party charges, and changes that materially expand the agreed scope may require a revised quotation and timeline.
If we or a third-party supplier need to make a significant change to the agreed services — for example due to platform updates or factors beyond our control — we will notify you and agree appropriate remedies, which may follow the relevant supplier's terms.
Cancellation & Termination
Any cancellation by you must be submitted in writing. For project work, you remain liable for all work performed up to the cancellation date and for any non-refundable deposits or committed third-party costs. For ongoing services, cancellation takes effect at the end of the current billing period (or after any agreed notice period), and fees already paid for that period are non-refundable.
We may suspend or terminate services where payment is overdue, where you are in material breach, or where continued provision is no longer lawful or feasible. Third-party supplier terms govern any additional cancellation circumstances.
On termination, you will receive the deliverables paid for in full, subject to our intellectual property terms below. Recurring services, scheduled tasks and active campaigns will be wound down in an orderly manner.
Liability
Where a third-party supplier provides part of your service, your contract for that element is with the supplier, and Final Target is not liable for their acts or omissions.
We are not liable for delays or failures caused by you, such as late delivery of content, approvals, access credentials, or required information, nor for failures caused by force majeure or events beyond our reasonable control, including outages, cyber-attacks, changes to third-party platforms or algorithms, suspension of advertising accounts, natural disasters, war, terrorism, or industrial disputes.
We do not warrant or guarantee specific search rankings, traffic levels, leads, sales, or other commercial results from SEO, SEM or marketing services. We are not liable for indirect, consequential, or economic losses, including loss of profit, revenue, data, or goodwill.
Our maximum aggregate liability shall not exceed the total amount paid to us for the specific service giving rise to the claim. Fees for completed consultancy, audits, assessments and setup work are non-refundable once delivered.
Complaints Procedure
If you are unhappy with a service, please raise it with us in writing as soon as possible so we can investigate and put things right. Where a third-party supplier is responsible, complaints relating to that element should be directed to the supplier, and we will assist where appropriate. Reporting issues promptly helps us resolve them effectively.
Applicable Law and Jurisdiction
All disputes arising from or relating to these terms are governed by the laws of the jurisdiction in which Final Target is registered, and are subject to the exclusive jurisdiction of its competent courts.
Intellectual Property
Ownership of final deliverables — such as designs, code, and content created specifically for you — transfers to you only once all related invoices are paid in full. We retain ownership of our pre-existing tools, frameworks, libraries and know-how, and grant you a licence to use them as embedded in your deliverables. We may reference completed work in our portfolio unless you request otherwise in writing.
Client Responsibilities
You are responsible for providing accurate content, branding assets, account access, and timely approvals, and for ensuring you hold the rights to any materials you supply to us.
Confidentiality
Each party will keep the other's non-public information confidential and use it only to perform the agreement.
Third-Party Platforms & Dependencies
Some services rely on third-party platforms such as search engines, ad networks, hosting providers, app stores and analytics tools. Their availability, policies and pricing are outside our control and may change.
Acceptance
Deliverables are deemed accepted on go-live or on the lapse of any agreed review period without written objection. Please review all deliverables carefully and report issues during the review window.
Last Update: 3 October 2023